Make your profile worth connecting with

Before reaching out, fix the basics: a clear headshot, a headline that says what you do, and an “About” section that shows your focus. People check your profile the moment you contact them, so it is your first impression whether you like it or not.

Personalise every connection request

Skip the default “I would like to add you.” Add one line about why: a shared interest, a post of theirs you valued, or a mutual connection. A short, specific note dramatically increases the chance they accept.

Hi Lena,

I really enjoyed your post on breaking into UX from a
non-design background — it mirrors my own switch from
teaching. I would love to connect and follow your work.

Best,
Tom

Engage before you ask

  • Comment thoughtfully on posts in your field a few times a week.
  • Share what you are learning; even small updates build visibility.
  • Congratulate connections on new roles and milestones.

Follow up with value

When you do reach out for help, lead with something useful — a relevant article, an introduction, or genuine praise — before any request. Relationships built on giving first are the ones that pay off later.

Mistakes to avoid

  • Mass-sending blank requests. It reads as spam and gets ignored.
  • Pitching immediately after connecting. Build a little rapport first.
  • An empty or outdated profile. It undermines every message you send.

Frequently asked questions

Should I connect with people I have never met?

Yes, as long as there is a genuine reason — a shared field, an event, or admiration for their work — and you say so in a personalised note. A relevant cold connection is fine; a blank one is not.

How often should I post?

Consistency beats frequency. Even one thoughtful post or a few good comments a week keeps you visible without feeling like a full-time job.

Once your network warms up, turn it into opportunities — see our guide to getting hired.